Good evening, one and all, for another healthy dose of bile-spewing, with hapless popstars our moving targets - more commonly known as the Single Reviews. This week's line-up sees an ex-Eastender who once gave our buddy Neelam some grief; a mismatched boyband who look as though Louis Walsh cobbled them together in X Factor Boot Camp, but surprisingly, didn't; and a rapping rocker who used to stick it in Katy Perry. *sets dial to Bile Tsunami*
Attempting a transition from Albert Square to Madison Square Gardens (bear with us – we’ll think of a better one during the week) is
Preeya Kalidas. Her previous stab at pop, the awesomely-daft
Shakalaka Baby, set the bar high. But sadly, even the urban-skewed arrangements and guest rap courtesy of Mumzy Stranger can’t disguise the fetid cheese, making
Shimmy less Michelle Gayle and more Michelle Collins.
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The sickening outbreak of Bieber Fever means the market for training-bra dampeners is lucrative once more, and
The Wanted are quick off the mark to cash in. In fairness, boyband numbers are rarely as impressive as
All Time Low – amidst the clichéd squeemaking and colourless lyrics, there’s a mightily strong melody and almost Coldplayesque backing. So while the band themselves are a clumsy mix of goofy plumbers, wannabe-ethnics and trilling foetuses, the music’s – honestly – not all that bad.
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And finally,
Single of the Week, which is awarded to
Travie McCoy featuring Bruno Mars. Quite why Travis chose to alter his name to sound like a Rugrats character is unclear, but little can detract from the soothing brilliance of
Billionaire. A touch of Jason Mraz-style sun-kissed strummage, with a Jamaican stopover and a dash of lyrical hip-hop posturing combine nicely to create what will inevitably become the airplay monster of the summer.
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